Senior Consumer Engagement Marketing Professional
3 weeks ago
We are seeking a Senior Consumer Engagement Marketing Professional to join our makeup category team in Singapore. This role will oversee omnichannel customer engagement and marketing communication initiatives to achieve brand objectives.
The ideal candidate will define the affiliate consumer engagement strategy, develop a comprehensive omnichannel plan across all media channels, and manage social and digital campaigns, CRM programming, and local KOLs. Additionally, this role involves defining the customer journey through integrated communication and distribution channels.
Key Responsibilities:
- Develop and execute a robust marketing calendar, aligning with corporate goals and objectives
- Leverage data-driven insights to inform campaign strategies and optimize ROI
- Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives
- Maintain and build relationships with key stakeholders, including KOLs and influencers
Qualifications:
- Bachelor's degree in Marketing or related field
- Minimum 3-5 years of experience in marketing, preferably in a fast-paced retail/sales environment
- Excellent communication and project management skills
- Familiarity with beauty marketing and e-commerce platforms
What We Offer:
We provide competitive compensation packages, opportunities for professional growth, and a dynamic work environment.
Salary: $85,000 - $110,000 per annum
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