Strategic Market Communications Specialist
1 month ago
AVEVA - A Global Leader in Industrial Software
We are seeking a highly skilled Strategic Market Communications Specialist to join our team in Malaysia/Singapore.
About the Role:
As a Strategic Market Communications Specialist, you will play a critical role in executing our communication strategy at the market-level. You will support the market as the communication advisor and strategist, working directly with the global public relations, analyst relations, social, and corporate brand strategy functions.
Key Responsibilities:
- Develop and execute local market communications strategy in coordination with the global brand and communications strategy.
- Oversee communications measurement for the local market, including share of voice against the competition and total reach.
- Support localization and execution of local public relations, analyst relations for the market.
- Work with social operations to develop local social media strategy and ensure governance.
- C coordinate with brand marketing to execute local brand advertising programs.
- Localize and promote content created from the global team at the local market-level.
- Generate content with customers and partners to build trust and showcase our expertise.
- Cultivate strategic alliances with government and industry bodies to boost Aveva's presence. Enhance visibility and establish productive working relationships for mutual benefit and industry leadership.
- Manage customer communications to improve engagement and satisfaction. Keep customers informed about the latest technology benefits with consistent messaging and branding across all channels.
Important Working Relationships:
- Sales leadership in the local market.
- Brand marketing and communications.
- Performance marketing and content.
- Enterprise and regional marketing.
Requirements:
- 3+ years of marketing experience.
- Strong project management and analytical abilities.
- Excellent communication and C-level influencing skills.
- Hands-on corporate public relations experience.
- Strong written and oral communication skills.
- Initiative to drive business objectives.
- Ability to understand the impact of decisions on other areas of the business.
- Strong listening, empathy, and cultural awareness skills.
- Proficient in conveying complex ideas and data.
- Driven by data and staying current with marketing and technology trends.
- Understanding of customer experience signals and the B2B sales cycle.
- Proficiency in managing diverse influencer ecosystems.
- Experience in objective-driven reporting.
- Experience in hosting round tables and panel sessions would be a plus.
Estimated Salary: RM120,000 - RM180,000 per annum
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