Digital Marketing Professional for Fendi Southeast Asia

2 weeks ago


Singapore Fendi Full time
About Fendi

Fendi is a renowned Italian luxury fashion house founded in Rome, embodying a delicate balance between tradition and modernity. Since its inception in 1925, the brand has become synonymous with quality, glamour, and innovation.

Our commitment to preserving heritage values while embracing innovation drives our success. We seek individuals who share our passion for creativity, curiosity, and open-mindedness, and are eager to be part of a diverse and inclusive culture.

Job Description

We are seeking a Digital Marketing Specialist for Fendi's Southeast Asia region. This role involves supporting the Assistant Digital Marketing Manager in driving Fendi's brand presence across digital channels, fostering online engagement, and contributing to the growth of our e-commerce business.

Your primary responsibilities will include:

  • Developing and executing local tactical campaigns across six key markets in Southeast Asia
  • Collaborating with media agencies to design and optimize online advertising strategies, ensuring maximum ROI
  • Assisting in the execution of performance-driven campaigns to increase traffic and conversions on our e-commerce platform
  • Preparing and consolidating advertisement preview link files, checking links, cropping creative assets, and creating product sets for social media catalogues
  • Coordinating with cross-functional teams to align campaign details, including merchandise availability in both retail stores and e-commerce platforms
  • Consolidating weekly and monthly reports for management and HQ review
  • Updating and maintaining the digital marketing calendar in sync with marketing and communications schedules
  • Staying abreast of industry trends and monitoring competitor campaigns
Required Qualifications & Skills

To succeed in this role, you will need:

  • Bachelor's degree in Marketing, Digital Marketing, or a related field
  • At least three years of experience in digital marketing or e-commerce in the retail industry
  • Previous experience in luxury brands handling diverse Southeast Asian markets and e-commerce capabilities is an asset
  • Strong knowledge of digital marketing tools and platforms, such as Google Analytics, Google Ads, and Meta Business
  • An analytical mindset with the ability to interpret data and make informed decisions
  • Excellent written and verbal communication skills, interpersonal, and project completion dedication
  • Self-motivation, results-oriented, performance-driven, and able to work under pressure on tight deadlines
Salary & Benefits

This role offers a competitive salary range of $80,000 - $120,000 per annum, commensurate with experience and qualifications. Additionally, we offer a comprehensive benefits package, including health insurance, retirement plans, and opportunities for professional growth and development.



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