Digital Media Strategist

4 weeks ago

Singapur, Singapore Careers@Gov Full time
Job Title: Manager, New Media

About the Role:

We are seeking a highly motivated and experienced professional to lead our New Media team in developing and implementing innovative digital media strategies that foster the growth of Singapore's creator economy.

Key Responsibilities:

  • Develop and Lead Strategic Initiatives: Collaborate with government agencies, industry stakeholders, and media professionals to design and execute programmes that support the growth of Singapore's creator economy, advancing digital content creation and media talent.
  • Talent Identification and Partnerships: Identify promising local content creators and digital platform partners, evaluating their potential for collaborations that expand the reach of Singapore's content and deepen audience engagement, particularly with younger demographics.
  • Project Proposal and Management: Prepare detailed assessments and recommendations for strategic projects, presenting proposals to senior management for approval and ensuring projects align with division objectives.
  • End-to-End Project Oversight: Manage projects from inception to delivery, including contract negotiations, progress tracking, validation of deliverables, and financial administration. Provide regular updates through performance review reports, ensuring projects meet agreed objectives and timelines.
  • Stakeholder Engagement and Networking: Build and maintain strong networks with media industry professionals and public / private sector agencies to facilitate partnerships, collaborations, and the successful implementation of strategies and initiatives.
  • Facilitate Collaborative Discussions: Organise and lead engagement sessions with internal and external stakeholders, preparing relevant materials and documentation to ensure productive discussions and follow-ups.
  • Monitor Industry Trends: Stay current on digital media trends and shifts in the creator economy, providing management with regular insights and strategic updates to inform decision-making.
  • Design and Implement Talent Development Programmes: Create programmes and interventions that enhance skill development, provide funding support, and create profiling opportunities for local creators. Work to ensure Singapore remains a leader in producing world-class content that resonates both locally and globally.
  • Grants and Funding Management: Oversee the administration and promotion of grants and schemes to support local creators in expanding their profiles, scaling their operations, and elevating the visibility of the Singapore creator economy.

Requirements:

  • Passionate About Media and Innovation: A deep interest in nurturing talent within the media sector, particularly in the creator economy. Strong grasp of trends driving digital media consumption and ecosystem shifts.
  • Extensive Experience in Digital Content: At least 6 years of experience in digital media, with a focus on online content creation. A thorough understanding of the digital landscape and creator economy is essential.
  • Strategic and Analytical Thinking: Proven ability to develop and execute strategic initiatives, with strong analytical skills to evaluate content performance and project impact.
  • Project Management Expertise: Demonstrated success in managing projects from start to finish, with hands-on experience in event organisation, including coordination, execution, and stakeholder engagement.
  • Excellent Communication and Presentation Skills: Ability to communicate complex ideas clearly and effectively, both in writing and through presentations. Skilled at building networks and forming strong relationships within the industry.
  • Stakeholder Management: Proven ability to manage and influence a wide range of stakeholders, including media professionals, public agencies, and external partners, to ensure successful collaboration and outcomes.
  • Understanding of Short-Form Content: Strong appreciation for short-form content, including its storytelling techniques and audience engagement strategies, essential for staying relevant in the creator economy.
  • Self-Starter and Team Player: Motivated and adaptable, able to work both independently and within a team to achieve results in a fast-paced, dynamic environment.
  • Grants Administration: Experience in administering grants, particularly in the media or creative sectors, would be an added advantage.
  • Technology and Digital Tools Proficiency: Familiarity with digital platforms, content management systems, and relevant tools for content creation, marketing, and data analysis.

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