Marketing Copy Strategist
2 weeks ago
We are seeking a skilled Campaign Copywriting Executive to join our team at Welovesupermom Pte Ltd. As a key member of our marketing team, you will be responsible for creating high-impact copy for our CRM campaigns.
Key Responsibilities:
- Create compelling and results-driven copy for various campaign materials, including emails, in-app notifications, and landing pages.
- Apply proven direct-response techniques to optimise copy for maximum conversion rates and continuously refine and test copy variations.
- Analyse data and insights to inform copywriting decisions and optimise performance metrics.
- Conduct research to stay up-to-date on market trends and customer preferences.
- Develop and maintain copy guidelines and templates to ensure consistency and adherence to brand standards.
- Collaborate with the marketing team to monitor and analyse campaign performance metrics.
Requirements:
- At least 4 years' experience in producing direct-response copy.
- A proven track record in copywriting for CRM campaigns with tangible examples of driving conversion and achieving measurable results.
- A knack for crafting persuasive and high-converting copy that drives user action.
- Able to work in a fast-paced environment and prioritise across multiple projects.
What We Offer:
- Attractive remuneration package including commission.
- Comprehensive training and career development opportunities.
- A dynamic and collaborative work environment.
We are committed to fostering a culture of innovation and teamwork. If you are a motivated and creative copywriter looking for a new challenge, please apply.
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