Marketing Communications Specialist

1 week ago

Singapore beBeeCommunication Full time $40,000 - $60,000
Marketing Communications Specialist

The role of Marketing Communications Specialist is a key position in our organization's marketing department. As a specialist, you will be responsible for developing and implementing effective marketing communications strategies to engage with our members and drive business growth.

  • Key Responsibilities:
  • Plan, create, and deploy regular newsletters and campaign-based email messages to members, ensuring content relevance and high engagement rates.
  • Maintain and update membership-related content on the website and other online platforms, including the membership portal, to ensure information is current, accurate, and engaging.
  • Respond to and execute communications requests from all stakeholders, ensuring messaging consistency and alignment with membership objectives.
  • Assist in the planning, coordination, and rollout of Membership Go-To-Market (GTM) campaigns, including creative assets and timelines.
  • Support the planning and delivery of member engagement activities, events, and programming to enhance member satisfaction and loyalty.
  • Prepare monthly and performance reports, tracking key metrics to measure the effectiveness of RFM, EDMs, campaigns, and identify areas for improvement.

Requirements:

  • Bachelor's degree in Marketing or related field.
  • Proven experience in marketing communications, preferably in a membership organization.
  • Strong understanding of marketing principles, including branding, customer segmentation, and communication channels.
  • Excellent written and verbal communication skills, with the ability to adapt tone and style to different audiences.
  • Ability to work collaboratively as part of a team, with strong project management and time management skills.

Benefits:

  • Opportunity to work in a dynamic and growing organization.
  • Collaborative and supportive team environment.
  • Professional development opportunities, including training and mentorship.

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