Mobile Engagement Director for Global Health Innovation

1 week ago


Singapore ELFIE PTE. LTD. Full time

We are seeking a talented and experienced Mobile Engagement Director to join our team at ELFIE PTE. LTD.

Company Overview

ELFIE is a cutting-edge digital health company dedicated to revolutionizing the way people monitor and manage their health. Our mission is to save millions of lives annually through innovative technology solutions.

As a leading provider of mobile application engagement strategies, we are committed to delivering top-notch user experiences that drive real-world outcomes. We believe in empowering individuals to take control of their health, and our platform is designed to make it fun and engaging.

About the Role

This is an exceptional opportunity for a seasoned professional to lead our mobile engagement efforts and contribute to the development of our global health innovation strategy. As Mobile Engagement Director, you will be responsible for managing our build and executing innovative engagement strategies in the Elfie app.

You will deliver top 1% user engagement performance against company and industry KPIs by leveraging all communication channels and in-app content strategy. You will also build and manage a strong performance-driven team of mobile engagement specialists to deliver on the role KPIs.

In this role, you will develop and continuously refine Elfie's engagement strategy with gamification, personalized communications, and content, integrating with app features and user acquisition efforts. You will analyze user data to enhance engagement and loyalty, creating actionable strategies for gamification and retention.

Key Responsibilities:

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