Private Wealth Marketing Strategist

7 hours ago

Singapore Brookfield Asset Management, Inc Full time
About Brookfield Asset Management, Inc.

Brookfield Asset Management, Inc. is a global leader in alternative asset management with a rich 100+ year history of owning and operating real assets and related businesses.

Brookfield Culture

We have a unique and dynamic culture that seeks team members who share our long-term focus and values. Our Attributes of a Brookfield Leader are Entrepreneurial, Collaborative and Disciplined. We are committed to developing our people through challenging work assignments and exposure to diverse businesses.

Job Overview

We are seeking a Private Wealth Marketing Strategist to join the growing Marketing & Communications team at Brookfield Oaktree Wealth Solutions. This role will be based in Singapore working closely with the Singapore and Australian business development team and with marketing colleagues in Tokyo, Hong Kong and New York.

Responsibilities:
  • Develop and manage targeted marketing programs following a multi-channel approach (sales engagement, events, conference calls, email, digital advertising, social and PR) to promote Brookfield Oaktree Wealth Solutions among financial institutions in Southeast Asia and Australia.
  • Partner with the sales and business development team to understand their needs and effectively communicate marketing initiatives, timing and results to achieve revenue growth.
  • Collaborate with the entire global marketing team to create and tailor marketing content to meet the needs of target audiences.
  • Design and orchestrate in-person and virtual events from ideation to execution to amplification to increase brand awareness and engage with financial institutions.
  • Build loyalty through targeted thought leadership and digital engagement to position Brookfield Oaktree Wealth Solutions as a thought leader in the private wealth industry.
  • Create timely content, including articles and presentation slides, in anticipation of or in response to major market events to keep financial institutions informed about market trends and opportunities.
  • Contribute to thought leadership requests ensuring content meets the needs of target audiences and promotes Brookfield Oaktree Wealth Solutions' expertise and capabilities.
  • Lead product launch and ongoing nurture marketing campaigns to navigate investment resources across the Firm and drive revenue growth.
  • Set specific and measurable marketing goals and report on relevant performance metrics, and ability to integrate data-driven learnings into actionable insights for sales colleagues.
  • Assist in managing and enhancing digital properties targeted to clients and prospects in Southeast Asia and Australia.
  • Identify local marketing resources to effectively manage marketing deliverables and ensure consistent messaging across all channels.
Requirements
  • 10+ years of relevant experience within the Asset Management/Financial industries or demonstrated comparable experience.
  • Industry understanding including investment products, client segments, and the competitor landscape.
  • Knowledge of the Southeast Asia marketplace, in particular deep understanding of the intermediary market and wealth management channels preferred.
  • Experience with investments and knowledge of alternatives strategies in public and private markets is beneficial.
  • Outstanding project management and prioritization skills, with experience leading strategic and tactical marketing initiatives.
  • Strong interpersonal, relationship-building, and communication skills.
  • Exceptional attention to detail, placing a high priority on accuracy.
  • Strategic thinker with an ability execute in a creative and timely manner.
  • Strong analytical skills and quantitative orientation.
  • Working knowledge and affinity for a variety of marketing technology.
  • Excitement for working in an entrepreneurial environment, sharing and establishing best practices.

Brokerfield offers a competitive salary of $120,000 - $180,000 per annum, depending on experience, and a comprehensive benefits package, including medical, dental, and vision insurance, 401(k) plan, and paid time off. We are proud to create a diverse environment and are proud to be an equal opportunity employer.

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