Digital Media Marketing Expert for Fitness Franchise Expansion

6 days ago


Singapore PURPLE PLUTO PTE. LTD. Full time
About the Role

PURPLE PLUTO PTE. LTD. is seeking a highly skilled Digital Media Marketing Expert to join our team and contribute to the expansion of our fitness franchise in Singapore. The successful candidate will play a pivotal role in developing and executing marketing strategies to promote our brand, engage with our audience, and drive business growth.

Key Responsibilities:
  • Develop and implement comprehensive digital media marketing plans to increase brand awareness and drive website traffic.
  • Create high-quality content for various social media platforms, including Facebook, Instagram, TikTok, and others.
  • Analyse and report on social media performance using Google Analytics and other tools to inform future marketing decisions.
  • Manage and optimise paid social media advertising campaigns to achieve maximum results.
  • Collaborate with influencers and other stakeholders to create engaging video content that resonates with our target audience.
  • Stay up-to-date with the latest trends and developments in social media, adapting our strategy accordingly.
Requirements:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum 2 years of experience in digital media marketing, with a focus on social media and content creation.
  • Proven track record of success in developing and executing effective marketing campaigns.
  • Excellent written and verbal communication skills, with the ability to work effectively with cross-functional teams.
  • Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
What We Offer:
  • A competitive salary range of SGD $45,000 - $65,000 per annum, depending on experience.
  • Ongoing training and professional development opportunities to enhance your skills and knowledge.
  • A dynamic and supportive work environment that encourages innovation and collaboration.


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