Key Senior Product Launch Specialist
3 weeks ago
Senior Product Launch Specialist Role Overview:
At GXS, a Senior Product Launch Specialist will play a pivotal role in developing and executing launch strategies for new and existing products within Retail Banking. This involves collaborating with cross-functional teams to execute launches on time and drive adoption. The successful candidate will have a proven track record in product launches and customer acquisition, with a strong analytical mindset and excellent communication skills.
Main Responsibilities:
1. Develop and execute go-to-market strategies for new and existing products and features, focusing on adoption and customer satisfaction.
2. Collaborate with the research team to identify gaps and opportunities.
3. Collaborate with product development teams to ensure products meet market needs and regulatory standards.
4. Work with the Marketing team to aid customer acquisition campaigns through data analytics to optimize effectiveness and efficiency.
5. Analyze product performance metrics post-launch and iterate on strategies to improve them.
6. Foster strong relationships with internal stakeholders, including marketing, data science, and customer support, to ensure alignment with business goals.
Requirements:
1. Bachelor degree in Business Administration, Marketing, Finance, or a related field. MBA preferred.
2. At least 3 years of experience in product management within the financial services industry, with a proven track record in product launches and customer acquisition.
3. Strong analytical skills and data-driven mindset.
4. Excellent communication and presentation skills.
5. Ability to work collaboratively in a fast-paced, team-oriented environment.
6. Knowledge of digital tools and techniques.
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