Marketing Campaign Specialist

6 days ago

Singapore beBeeMarketing Full time $70,000 - $100,000
Job Summary
Campaign Development & Execution
We are seeking a Marketing Campaign Specialist to develop and execute comprehensive marketing strategies that drive business growth, customer engagement, and overall value.

About the Role
- Develop clear and compelling marketing plans that differentiate our offerings in the market
- Execute go-to-market strategies with a clear approach to drive sales, engagement, and overall business growth
- Create and manage targeted marketing initiatives and messaging based on customer segmentation, behavioural insights, and lifecycle stage
- Collaborate effectively with cross-functional teams to ensure marketing initiatives align with business goals, brand strategy, and customer needs

Key Responsibilities
- Develop and manage comprehensive marketing campaigns across multiple channels
- Analyze campaign performance and track key metrics to inform ongoing optimisation and future campaign planning
- Prepare reports and presentations to communicate marketing performance and customer insights to internal stakeholders

Qualifications
- Bachelor's degree in Marketing, Business, or a related field
- 2- 4 years of relevant experience in marketing, preferably in business development or sales
- Strong project management skills with the ability to manage multiple campaigns simultaneously
- Proficient in leveraging customer insights and analytics to inform marketing strategy
- Excellent communication, stakeholder management, and problem-solving skills
- Passionate about delivering customer value and enhancing the brand experience

About You
You have a strong understanding of marketing principles, a keen eye for detail, and excellent communication skills. If you're passionate about creating innovative marketing strategies and driving results, we'd love to hear from you.

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