Southeast Asia Marketing Strategist

1 day ago

Singapore beBeeMarketing Full time $90,000 - $120,000
Job Title

Regional Marketing Manager, Southeast Asia


Job Description

As a Regional Marketing Manager in Southeast Asia, you will be responsible for leading our marketing efforts in the region. This includes developing and implementing marketing strategies, managing budgets, and collaborating with cross-functional teams to achieve business objectives.

Our mission at Duolingo is to develop high-quality language learning experiences that are accessible to everyone. We believe that language should not be a barrier to education or career advancement, and we strive to make language learning a fun and engaging experience for all users.

As a key member of our marketing team, you will play a critical role in helping us achieve this mission. You will work closely with our Regional Marketing Director to define success on social media in Southeast Asia, ensure we have the right resources and most impactful channels, lead our social agency relationships in the region, strengthen our social strategy, and create buzzworthy content that people want to share.

You will also develop social-first, culture-first campaigns in Southeast Asia that make Duolingo iconic and grow our reach. Additionally, you will educate and guide our agencies on best-in-class social practices, evolve our strategy with data and rapid experimentation, drive large-scale content campaigns ranging from creator collaborations to multi-channel activations, build and maintain relationships with top-performing influencers across industries like education, lifestyle, travel, fashion, and sports.

Required Skills and Qualifications
  • Deep cultural awareness of Southeast Asia, with a pulse on social trends and what consumers care about now.
  • A track record of achieving phenomenal results with bold ideas rather than big budgets.
  • Storytelling skills, with the creativity to build compelling narratives that spark conversation.
  • 8+ years of consumer or social marketing experience, ideally working with global or regional brands.
  • Deep knowledge of YouTube, TikTok, Instagram, Facebook, and emerging SEA platforms.
  • Hands-on experience in content creation, especially with native social tools.
  • Proficient in English with strong writing and communication skills.
Benefits

We offer a comprehensive benefits package, including medical, dental, and vision insurance, 401(k) matching, paid time off, and opportunities for professional growth and development.

Additionally, we prioritize employee well-being and provide access to mental health resources, employee assistance programs, and flexible work arrangements.

Others

At Duolingo, we value diversity, equity, and inclusion. We are committed to creating an environment where every employee feels valued, respected, and empowered to contribute their best work.

As an Equal Employment Opportunity employer, we do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

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