Strategic Content Development Manager

5 days ago


Singapore SOCIALYSE PTE. LTD. Full time
About the Role

We are seeking a highly skilled Strategic Content Development Manager to join our team at Socialylse PTE. LTD.

Job Overview

The ideal candidate will have a strong background in media planning and buying, with excellent written, verbal, and presentation skills. You will be responsible for developing brand content strategies that bridge media, content, and data for clients.

Responsibilities:
  • Client Collaboration

You will work closely with business teams and clients to establish their business and communications objectives, aligning closely with the team and collaborating in developing end-to-end strategy-led comms solutions.

KPI Definition

You will define clear KPIs for activities and outline how they will be delivered.

Data Analysis

You will analyze existing data, market reports, and trends to generate compelling strategic insights as the basis for comms strategies.

Research and Strategy

You will collaborate closely with research, data analytics, and digital teams to develop, manage, and analyze research projects.

Campaign Development

You will work with colleagues to develop campaign ideas.

Idea Presentation

You will present ideas and conclusions to clients.

Workshops and Training

You will develop and lead workshops, both internal and with clients, and contribute to creating an environment of quality strategic thinking across the agency.

Award-Winning Work

You will help create award-winning work and contribute to thought leadership within the industry.

Best Practices

You will drive best practices on strategic planning across different teams and develop and train planning tools and processes within the Mx framework.

Requirements:
  • Education

You must hold a Bachelor's degree in Advertising, Marketing, Communication Science, or an equivalent field.

Experience

You should have at least 3 years of relevant working experience in media planning with excellent written, verbal, and presentation skills.

Skills

You must be able to articulate strategy, rationale, and ideas effectively.

Media Planning Tools

You should have experience working with media planning and buying tools.

Desirable Skills

Experience working on experiential programs, content creation, and new media platforms is preferred.

Personal Qualities

You should be driven by a desire to learn more about the trends shaping consumer behavior today and in the future, possess strong organizational, interpersonal, and project management skills, and thrive in a diverse culture where people can grow, thrive, and feel that they belong.

Compensation:

The estimated salary for this role is SGD 80,000 - SGD 120,000 per annum, depending on qualifications and experience.



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