Marketing Content Strategist

1 week ago


Singapore EXPRESSIONS PTE. LTD. Full time
Job Overview
The Senior Marketing Content Creator will play a pivotal role in driving brand growth, increasing conversions, and managing the company's social media presence.

About Us
EXPRESSIONS PTE. LTD. is a forward-thinking organization that seeks to leverage innovative marketing strategies to stay ahead of the competition.

Salary Information
This position offers an estimated salary range of $85,000 - $120,000 per annum, commensurate with experience.

Key Responsibilities
The ideal candidate will be responsible for:
  • Developing and implementing comprehensive social media marketing strategies aligned with business objectives.
  • Planning, executing, and managing paid social media campaigns to maximize reach and return on investment.

Main Duties and Responsibilities
The Senior Marketing Content Creator will oversee the creation of high-quality, engaging content tailored to each social media platform, including Instagram, Facebook, TikTok, and others. This will involve:
  • Creating and editing compelling user conversion content using tools like Canva, CapCut, and other video editing software.
  • Developing user-generated content (UGC) in collaboration with influencers and customers to drive authentic brand engagement and trust.

Requirements
To succeed in this role, the ideal candidate should possess the following skills and qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 3+ years of experience in social media marketing, focusing on managing channels, driving conversions, and handling UGC content.
  • Strong knowledge of social media platforms.
  • Proficiency in Canva, CapCut, and other video editing tools.
  • Experience in creating engaging content and maintaining an active social media presence.

Additional Skills and Qualifications
The successful candidate will also have:
  • Excellent communication, organizational, and analytical skills.
  • Creative, detail-oriented, and sales-focused approach.
  • Self-motivated, able to work independently and collaboratively.
  • Ability to work effectively under tight deadlines and with a sense of urgency.


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