Leading Marketing Communications Strategist

2 weeks ago

Singapore beBeeMarketing Full time $80,000 - $100,000
Senior Marketing Communication Specialist Job Overview

This is a high-profile role for an experienced marketing communications professional to lead the development and implementation of effective marketing strategies for our brand. The ideal candidate will have a proven track record of creating engaging campaigns across multiple channels, driving target ROI and brand awareness.

The Senior Marketing Communication Specialist will be responsible for defining campaign strategies, budgets, and short- and long-term marketing goals. They will also oversee digital marketing channels, including the corporate website and email marketing, and manage the brand's social media presence, including content planning and analytics.

  • Key Responsibilities:
  • Develop and Implement Marketing Strategies: Define campaign strategies, budgets, and short- and long-term marketing goals to drive target ROI and brand awareness.
  • Manage Digital Marketing Channels: Oversee digital marketing channels, including the corporate website and email marketing, to engage with target audiences.
  • Lead Social Media Presence: Manage the brand's social media presence, including content planning and analytics, to increase online engagement and build brand awareness.
Requirements and Qualifications
  • Minimum Bachelor's Degree in Marketing and Communications or related field.
  • Proven experience in B2B marketing communications roles, preferably in an electronic or technology-related field.
  • Technology-savvy with experience in digital and social media skills, especially SEO campaigns and lead generation campaigns.
  • Proficiency in graphic design software (Adobe Creative Suite).
  • Excellent interpersonal and communication skills across various levels of stakeholders.
  • Strong attention to detail and keen eye for design aesthetics.
  • Ability to manage multiple projects simultaneously in a fast-paced environment.

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