GTM Team Member
3 days ago
We are seeking a highly skilled GTM Team Member to join our Marketing team at Xflow. As a critical member of our Go-To-Market team, you will drive strategic growth and business objectives through the development and execution of innovative events marketing initiatives.
A Day in the Life
• Develop and maintain a comprehensive events calendar, prioritizing events that align with audience interests and strategic objectives.
• Collaborate with the marketing team to curate innovative event ideas, amplifying brand presence and lead generation.
• Research and identify industry-relevant events, conferences, and meetups where Xflow should have a significant presence, leveraging speaker slots for leadership representation.
• Create tailored strategies for engaging leads at industry conferences, ensuring seamless execution and alignment with business objectives.
Key Performance Indicators:
• Measure and enhance brand reach and recognition through event participation and audience engagement.
• Track and optimize lead generation from events, driving business growth and revenue expansion.
Strategic Objectives:
• Increase the number of events featuring Xflow's leadership on stage, solidifying thought leadership and brand authority.
• Develop and execute Xflow-owned events, including webinars, workshops, and networking sessions, collaborating with internal teams to ensure successful execution and goal alignment.
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GTM Strategy and Operations Manager
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Medical Team Member
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