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Executive Director
3 weeks ago
Senior Brand Development Lead
Drive business growth by enhancing brand presence, client engagement, and delivering measurable outcomes as a commercially savvy leader.
- Brand Excellence: Safeguard and elevate multiple brand presences through strategic planning, stakeholder collaboration, and active market participation.
- Performance Leadership: Oversee lead management strategies while actively participating in telecalling activities, follow-ups, and conversion initiatives.
- Customer Experience Mastery: Shape and manage the full customer journey, actively participating in roadshows, product demonstrations, and corporate events to reinforce brand credibility.
- Stakeholder Engagement: Participate in roadshows, corporate events etc. Representing the brand in presentations, partnership discussions, and networking forums to expand business opportunities.
- Talent Development: Guide and motivate the team while working alongside them in the field to model best practices.
- Capability Enhancement: Deliver and oversee comprehensive training programs that blend classroom learning with practical application in sales and service contexts.
- Governance & Compliance: Ensure PDPA compliance, maintain operational integrity, and provide accurate reporting from both corporate and field activities.
- Strategic Growth: Set, monitor, and achieve long-term KPIs and targets, using a mix of strategic initiatives and hands-on execution to secure results.
Requirements:
- Diploma or Degree in Marketing, Business, or related field
- 3–5 years of experience in marketing, sales, or brand management, preferably in the beauty, aesthetics, or retail industry
- Proven ability in lead generation, customer acquisition, and brand development
- Experience with digital marketing, social media campaigns, and event/roadshow activations
- Strong communication and interpersonal skills, with a hands-on approach to customer engagement
- Ability to lead a team, manage multiple projects, and meet business targets