Senior Brand Ambassador for Lifestyle Division

3 weeks ago


Singapore Razer Full time

Product Marketing Role Overview

This is a global role within the Lifestyle Division at Razer, focusing on developing and driving the go-to-market strategy for lifestyle products. As a key member of the team, you will work at the forefront of gaming and lifestyle convergence.

Key Responsibilities:

  • Develop the product go-to-market plan and strategy to drive impact and grow market share.
  • Lead and drive go-to-market activities with internal and external stakeholder teams to create engaging communications for our product.
  • Spearhead the ideation and execution of impactful marketing events.
  • Drive sales initiatives with regional teams to generate revenue streams and increase market share.
  • Identify and collaborate with brand partners to enhance brand reputation and expand consumer segments.
  • Oversee the end-to-end product lifecycle, ensuring timely launches and effective inventory management.

Requirements:

  • Bachelor's degree in Marketing or Business with minimally 1-2 years of experience in product marketing.
  • Experience in successfully launching and managing lifestyle or gaming-related products.
  • Creative, strategic, proactive, and execution-driven with the ability to translate data and insights into strategy and action plans.
  • Exceptional team player with the capability to contribute to a high-performing team.
  • Strong stakeholder management skills and excellent presentation, written, and verbal communication skills.
  • Self-starter and ability to work independently and thrive in a dynamic, fast-paced environment.
  • Familiarity with the gaming and lifestyle industry trends.

Razer's Lifestyle Division



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