Senior Brand Ambassador for Lifestyle Division
3 weeks ago
Product Marketing Role Overview
This is a global role within the Lifestyle Division at Razer, focusing on developing and driving the go-to-market strategy for lifestyle products. As a key member of the team, you will work at the forefront of gaming and lifestyle convergence.
Key Responsibilities:
- Develop the product go-to-market plan and strategy to drive impact and grow market share.
- Lead and drive go-to-market activities with internal and external stakeholder teams to create engaging communications for our product.
- Spearhead the ideation and execution of impactful marketing events.
- Drive sales initiatives with regional teams to generate revenue streams and increase market share.
- Identify and collaborate with brand partners to enhance brand reputation and expand consumer segments.
- Oversee the end-to-end product lifecycle, ensuring timely launches and effective inventory management.
Requirements:
- Bachelor's degree in Marketing or Business with minimally 1-2 years of experience in product marketing.
- Experience in successfully launching and managing lifestyle or gaming-related products.
- Creative, strategic, proactive, and execution-driven with the ability to translate data and insights into strategy and action plans.
- Exceptional team player with the capability to contribute to a high-performing team.
- Strong stakeholder management skills and excellent presentation, written, and verbal communication skills.
- Self-starter and ability to work independently and thrive in a dynamic, fast-paced environment.
- Familiarity with the gaming and lifestyle industry trends.
Razer's Lifestyle Division
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