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Senior Marketing Manager, Events

2 months ago

Singapore S&P Global Full time
About the Role:
Grade Level (for internal use):
11 S&P Global Commodity Insights

The Role: Senior Marketing Manager, Events & Multimedia - APAC

The Team: Reporting into Regional Director of Marketing, you will be part of a team that drives regional customer campaigns, events, and digital marketing to boost pipeline and revenue for commercial teams. Our dynamic is collaborative, integrating customer marketing, digital inbound, and event marketing strategies to accelerate customer journeys. We value innovation, seamless global-regional strategy integration, and impactful, measurable customer engagements.

The Impact: Our mission is to translate S&P Global Commodity Insights' product strategy into a clear value proposition and collaborate with sales, client service, product, and technology teams to engage and guide customers through their decision-making moments, positioning S&P as the trusted partner of choice.

What's in it for you: This role offers the opportunity to lead a dynamic team, create exciting customer experiences, and push boundaries within a collaborative environment. You'll drive innovative, high-impact events that accelerate customer engagement and deliver measurable ROI, all while working with a team that values strategic integration and customer-centric approaches.

Responsibilities:
Develop and execute comprehensive event strategies:
o Identify and prioritize key events in the APAC region.
o Collaborate with internal teams (marketing, sales, etc.) to define event objectives and target audience.
o Oversee event budgeting, logistics, and vendor management.
o Design engaging and effective marketing collateral pre- and post-event.

Lead a high-performing events marketing team:
o Provide coaching and mentorship to event marketing managers and specialists.
o Delegate tasks and ensure smooth project execution.
o Foster a collaborative and results-oriented environment.
• Drive lead generation and customer engagement:
o Develop and implement lead capture strategies at events.
o Work with the sales team to qualify leads and drive pipeline growth.
o Measure and track event ROI based on pre-determined metrics.
o Analyze event data and identify opportunities for improvement.

Manage on-site event presence:
o Lead and manage a team of event staff to ensure a seamless attendee experience.
o Deliver engaging presentations and demonstrations of S&P Global Commodity Insights solutions.
o Build relationships with key customers and prospects.
o Negotiate and manage contracts for large- and small-scale events.

What We're Looking For:
• Bachelor's degree in Marketing, Communications, or a related field.
• 6+ years of experience in event marketing, with at least 3 years in a leadership role.
• Proven track record of developing and executing successful event strategies.
• Strong project management, negotiation, and communication skills (written & oral).
• Experience managing and motivating a team.
• In-depth knowledge of event marketing best practices and technologies (CRM, email marketing).
• Data-driven approach with the ability to analyze event ROI.
• Experience working with senior-level executives and sales teams.
• Demonstrated ability to travel frequently (regional).
• Creativity, attention to detail, and a customer-focused mindset.

The Location: Singapore

This is an exciting opportunity to lead a dynamic team and play a key role in driving S&P Global Commodity Insights' brand awareness and lead generation efforts through events across the APAC region.

About S&P Global Commodity Insights
At S&P Global Commodity Insights, our complete view of global energy and commodities markets enables our customers to make decisions with conviction and create long-term, sustainable value.
We're a trusted connector that brings together thought leaders, market participants, governments, and regulators to co-create solutions that lead to progress. Vital to navigating Energy Transition, S&P Global Commodity Insights' coverage includes oil and gas, power, chemicals, metals, agriculture and shipping.
S&P Global Commodity Insights is a division of S&P Global (NYSE: SPGI). S&P Global is the world's foremost provider of credit ratings, benchmarks, analytics and workflow solutions in the global capital, commodity and automotive markets. With every one of our offerings, we help many of the world's leading organizations navigate the economic landscape so they can plan for tomorrow, today.

For more information, visit http://www.spglobal.com/commodity-insights .

What's In It For You?

Our Purpose:
Progress is not a self-starter. It requires a catalyst to be set in motion. Information, imagination, people, technology-the right combination can unlock possibility and change the world.

Our world is in transition and getting more complex by the day. We push past expected observations and seek out new levels of understanding so that we can help companies, governments and individuals make an impact on tomorrow. At S&P Global we transform data into Essential Intelligence®, pinpointing risks and opening possibilities. We Accelerate Progress.

Our People:
We're more than 35,000 strong worldwide-so we're able to understand nuances while having a broad perspective. Our team is driven by curiosity and a shared belief that Essential Intelligence can help build a more prosperous future for us all.

From finding new ways to measure sustainability to analyzing energy transition across the supply chain to building workflow solutions that make it easy to tap into insight and apply it. We are changing the way people see things and empowering them to make an impact on the world we live in. We're committed to a more equitable future and to helping our customers find new, sustainable ways of doing business. We're constantly seeking new solutions that have progress in mind. Join us and help create the critical insights that truly make a difference.

Our Values:

Integrity, Discovery, Partnership

At S&P Global, we focus on Powering Global Markets. Throughout our history, the world's leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do, bring a spirit of discovery to our work, and collaborate in close partnership with each other and our customers to achieve shared goals.

Benefits:
We take care of you, so you can take care of business. We care about our people. That's why we provide everything you-and your career-need to thrive at S&P Global.

Our benefits include:
  • Health & Wellness: Health care coverage designed for the mind and body.
  • Flexible Downtime: Generous time off helps keep you energized for your time on.
  • Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills.
  • Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs.
  • Family Friendly Perks: It's not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families.
  • Beyond the Basics: From retail discounts to referral incentive awards-small perks can make a big difference.
For more information on benefits by country visit: https://spgbenefits.com/benefit-summaries

Diversity, Equity, and Inclusion at S&P Global:
At S&P Global, we believe diversity fuels creative insights, equity unlocks opportunity, and inclusion drives growth and innovation - Powering Global Markets. Our commitment centers on our global workforce, ensuring that our people are empowered to bring their whole selves to work. It doesn't stop there, we strive to better reflect and serve the communities in which we live and work, and advocate for greater opportunity for all.

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Equal Opportunity Employer
S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law. Only electronic job submissions will be considered for employment.

If you need an accommodation during the application process due to a disability, please send an email to: EEO.Compliance@spglobal.com and your request will be forwarded to the appropriate person.

US Candidates Only: The EEO is the Law Poster http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf describes discrimination protections under federal law.

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20 - Professional (EEO-2 Job Categories-United States of America), MRKTNG202.2 - Middle Professional Tier II (EEO Job Group), SWP Priority - Ratings - (Strategic Workforce Planning)

Job ID: 305595
Posted On: 2024-08-11
Location: Singapore, Singapore