Assistant Manager, College of Graduate Research Studies
1 week ago
Job Description
- Marketing and Corporate Communications
- Assist with the development of print collaterals for marketing of SMU's Postgraduate Research (PGR) programmes and provide advisement to schools, coordinating a standardised look-and-feel of the programme-specific brochures.
- Support the promotion of PGR programmes across appropriate digital marketing channels, including Search Engine Marketing campaigns, display advertisements and developing research videos, blog posts, opinion editorials, e-flyers and e-newsletters.
- Assist with the interviews of PGR students for write-ups or videos on their experiences and research achievements.
- Work in partnership with SMU's Corporate Communications and Marketing team to provide guidance on university-level branding policies to key internal stakeholders managing PGR programmes.
- Maintain CGRS websites (both public-facing and intranet).
- Prepare and send publicity materials for various CGRS events and activities.
- Recruitment and Partnership Liaison
- Assist with the implementation of a university-level recruitment strategy for SMU's PGR programmes to promote the alignment of PGR student recruitment in accordance with national-level directives.
- Coordinate with Schools on overseas outreach and recruitment events to establish SMU's presence in the high priority markets.
- Support centrally coordinated outreach events like the annual CGRS Open House, HeadHunt Postgraduate Fair and Information Sessions to increase the quality of recruitment leads.
- Support the establishment of partnerships with academic institutions to promote dual-degree PhD or collaborative degree programmes.
- Manage a streamlined onboarding process for international collaborations relating to SMU's PGR programmes.
- General
- Support the analysis and reporting of SMU's annual recruitment data for PGR programmes in accordance with national-level directives.
- Assist with the ROI measurement of various marketing, recruitment and outreach campaigns.
- Maintain CGRS's mailing lists for recruitment leads and graduate placements.
- Custodian of CGRS common mailboxes, ensuring that emails are responded in a timely manner.
- Serve as CGRS's Assistant Data Protection Officer Representative.
- Support institutional benchmarking research to drive the review and development of PGR educational policies to ensure relevance and alignment with best practices
- Business improvement projects to increase productivity and drive consistency in business solutions that cut across the SMU schools Gather user feedback and partner key stakeholders to assess outcomes of improvement or change management projects
- CGRS' teammates with other responsibilities, duties and tasks, as required.
Qualifications
- University Degree with a minimum of 2 to 3 years of relevant work experience with good administrative and organisational skills.
- Prior experience in understanding the tertiary education landscape would be an advantage.
- Experience in organising student activities and events management will be an advantage.
- Experience in managing and updating social media and web content.
- Able to design event marketing collaterals using design application (Canva).
- Good communications (both written and spoken) and interpersonal skills.
- Strong organisation and execution skills, and an eye for detail are essential.
- A team player who is able to work interdependently with others.
- Marketing and Corporate Communications
- Assist with the development of print collaterals for marketing of SMU's Postgraduate Research (PGR) programmes and provide advisement to schools, coordinating a standardised look-and-feel of the programme-specific brochures.
- Support the promotion of PGR programmes across appropriate digital marketing channels, including Search Engine Marketing campaigns, display advertisements and developing research videos, blog posts, opinion editorials, e-flyers and e-newsletters.
- Assist with the interviews of PGR students for write-ups or videos on their experiences and research achievements.
- Work in partnership with SMU's Corporate Communications and Marketing team to provide guidance on university-level branding policies to key internal stakeholders managing PGR programmes.
- Maintain CGRS websites (both public-facing and intranet).
- Prepare and send publicity materials for various CGRS events and activities.
- Recruitment and Partnership Liaison
- Assist with the implementation of a university-level recruitment strategy for SMU's PGR programmes to promote the alignment of PGR student recruitment in accordance with national-level directives.
- Coordinate with Schools on overseas outreach and recruitment events to establish SMU's presence in the high priority markets.
- Support centrally coordinated outreach events like the annual CGRS Open House, HeadHunt Postgraduate Fair and Information Sessions to increase the quality of recruitment leads.
- Support the establishment of partnerships with academic institutions to promote dual-degree PhD or collaborative degree programmes.
- Manage a streamlined onboarding process for international collaborations relating to SMU's PGR programmes.
- General
- Support the analysis and reporting of SMU's annual recruitment data for PGR programmes in accordance with national-level directives.
- Assist with the ROI measurement of various marketing, recruitment and outreach campaigns.
- Maintain CGRS's mailing lists for recruitment leads and graduate placements.
- Custodian of CGRS common mailboxes, ensuring that emails are responded in a timely manner.
- Serve as CGRS's Assistant Data Protection Officer Representative.
- Support institutional benchmarking research to drive the review and development of PGR educational policies to ensure relevance and alignment with best practices
- Business improvement projects to increase productivity and drive consistency in business solutions that cut across the SMU schools Gather user feedback and partner key stakeholders to assess outcomes of improvement or change management projects
- CGRS' teammates with other responsibilities, duties and tasks, as required.
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