Digital Content Executive

4 weeks ago


Singapore Pixie Full time

Key Responsibilities:

  • Responsible for digital marketing strategy for the brand by developing, expanding, and maintaining the brand outreach across online media platforms.
  • Conceptualize and create engaging and relevant content throughout all social media platforms.
  • Manage brand social media accounts, plan content calendars, and execute social media campaigns to increase brand visibility and engagement.
  • Develop, edit, publish, and share daily content (including promotional ads, etc.) that builds meaningful connections, encourages community engagement, and increases company social content visibility.
  • Monitor social media channels, engage with followers, and, respond to inquiries or comments in a timely and professional manner.
  • Analyse user engagement and report on the effects of publications
  • Support in executing other branding & communications activities
  • Reach out to the current database of clients to keep them updated on current promotions
  • Communicate and manage endorsements with influencers to enhance brand image
  • Provide reports to Management on the progress of social media platforms
  • Identify and keep up with digital and social media trends, and propose appropriate actions to increase brand awareness and customer engagement.

Requirements:

  • Degree/Diploma in Marketing, Communication, or in related field.Proficiency in video editing and graphic design software (e.g., Adobe Photoshop, Illustrator, Adobe Premiere Pro, etc.)
  • Experience in managing social media platforms, good use of digital marketing tools, and creating engaging content for various platforms.
  • Experience in photography, graphic and video production, and editing tools.
  • At least 2 years of relevant experience.
  • Proven experience in content creation with a strong portfolio.
  • Excellent project management skills with the ability to prioritize tasks, meet deadlines, and work independently.
  • Excellent written and verbal communication skills.


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