Marketing Manager
3 weeks ago
Job Description
. Planning, developing, and directing multiple avenues of marketing strategies to drive sales.
. Leading and training teams of Marketing Associates
. Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints
. Analysing customer feedback and campaign performance
. Identifying potential new markets and creating a plan to enter those markets.
. Partnering with product development and buying teams to estimate product demand.
. Overseeing social media accounts and websites to engage existing customers and establish positive public relations.
. Implementing search engine optimization (SEO) in online media
. Researching trends and new marketing opportunities, and brainstorming ideas
. Coordinating and producing financial documents for advertising campaigns, such as budgets, estimates, and contracts
. Communicating and negotiating with ad agencies, employees, marketing staff, editors, and writers
. Any other Ad-hoc duties from time to time.
Requirements
. Knowledge of marketing-related business practices, including advertising, market research, technology, and budgeting
. Proficient with marketing-related software programs
. Effective communication skills and adaptable communication style for interacting with team members, upper management, and clients.
. Time management and organization skills for planning and executing both large and small marketing projects and initiatives.
. Leadership skills to motivate team members and manage conflicts.
. Analytical and problem-solving skills for coming up with ideas to increase demand for products and services.
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