Global Paid Media
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The Singapore Tourism Board (STB) seeks a senior digital marketer to drive global paid media strategy across 15–20 markets and integrate it with owned media. You will coordinate with agencies, optimize across social, search, and programmatic channels, and lead measurement and data strategy initiatives.
You will champion data-driven decisions, apply AI/GEN AI insights to campaigns, and ensure alignment with broader marketing objectives in a fast-evolving travel landscape.