Acquisition Marketing Specialist

5 days ago

Singapore Monee Full-time SGD 60,000 - SGD 90,000/year

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Acquisition Marketing Specialist - MariBank

Experienced (Individual Contributor)

Department Marketing

Monee is a leading digital payments and financial services provider in Southeast Asia, with a growing presence in Latin America. Its mission is to better the lives of individuals and businesses in the region with financial services through technology.

Monee delivers a comprehensive range of digital financial products and services, including mobile wallets, payment processing, credit, banking, and insurtech. By leveraging technology and strategic partnerships, Monee aims to drive greater digital financial inclusion, convenience, and accessibility for individuals and small businesses across Southeast Asia and Latin America.

Monee is part of Sea Limited, a global technology company.

Job Description:

Be in charge of the planning, execution, and performance tracking of marketing initiatives aimed at customer acquisition
Define campaign objectives, KPIs, and success metrics to measure impact on acquisition
Track and analyse key performance metrics and make recommendations to improve business outcomes
Align campaign priorities with key product launches, commercial promotions to maximise value to users
Collaborate with internal and external cross functional teams, including Business, Business Intelligence, Product, Operations to deliver seamless go-to-market execution
Create clear and engaging marketing copy for campaigns and work with in-house creative teams to develop the assets required for campaigns
Assist with any other ad hoc marketing projects to improve user experience and conversions

Requirements:

Bachelor’s degree in Marketing, Business, Commerce, or a related field
At least 3 years of relevant experience in banks, FinTech, ecommerce or marketing agencies firms is preferred
Prior internship or project experience in marketing, e-commerce, or data analysis is a plus
Strong analytical skills for quantitative problem solving, able to tackle complex problems with a structured approach
Strong written and verbal communication skills, with an eye for detail and creativity
Organised, able to multi task and pay close attention to details
Proficiency in Microsoft Office, particularly in PowerPoint/ Google Slides, Excel and Google Sheets
Ability to work collaboratively in diverse teams and dynamic environments, flexibility to adapt to new challenges and changes

Americas

Europe

Asia / Oceania

Africa