Graphic & Visual Merchandising Designer
5 days ago
JOB SCOPE:
Work closely with Senior Designer and Visual Merchandising Designer to develop engaging and visually appealing
designs for all marketing materials and visual merchandising operations across offline channels.
KEY JOB RESPONSIBILITIES:
• Conceptualise, design, and create all visual merchandising point-of-sale materials for departmental and mass channel retailers such as Metro, BHG, ISETAN, OG, Takashimaya, Welcia-BHG, Guardian, Don Don Donki, Novela and Hands.
• Initiate new and innovative VM solutions to optimise the consumer journey for consumers to discover our products and lead to higher conversion to sales.
• Ensure new launches and hero products are highlighted in all offline channel stores and promo displays.
• Communicate effectively with Sales & Marketing team to manage new store openings' visual merchandising process.
• Support planogram planning and changes with the Senior Key Account Executive and Merchandisers.
• Support all offline channels visual merchandising & marketing materials adaptations.
• Execute visual merchandising materials, including window displays, in-store fixtures, in-store assets, product presentations and atriums/pop-ups that showcase the products effectively.
• Liaise with external vendors and contractors to execute all VM activities and produce high-quality deliverables.
• Collaborate closely with the Marketing team to understand brand guidelines, objectives, and marketing campaigns to ensure design consistency and alignment.
• Stay updated on industry trends, competitor activities, and consumer preferences to bring innovative design ideas and concepts to the table.
• Use the latest design software and tools to create high-quality graphics and layouts.
• Work in collaboration with cross-functional teams, including marketing, sales and operations, to ensure seamless execution of design projects.
• Manage multiple design projects simultaneously while adhering to project timelines and deadlines.
• Continuously evaluate and improve the design process and workflows to enhance efficiency and productivity.
• Ad hoc duties that deemed reasonable by the line manager or Senior Brand Manager.
QUALIFICATIONS:
• Production / Design / Arts / Marketing background
• 1-2 years' experience in the retail industry will be advantageous
• Design software competency such as Photoshop and Illustrator is a must.
• Understanding of consumer shopper behaviour in the offline channels
• Creative and detail-oriented
• Hardworking and a good team player
• Strong project management skills
• Passionate about beauty is a plus
• Proficiency in English and Chinese (both written and spoken) is a plus too
• Be able to work in a dynamic and fast-paced environment
Designer
Management Skills
Visual Merchandising
Social Media
VM
Channel
Marketing
Merchandising
Project Management
Adobe Illustrator
Illustrator
Photoshop
Team Player
Window Displays
Graphics
design software
Retail Industry
Adobe Photoshop
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