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Public Relations

4 weeks ago

Singapore THE HACENS TALENT PTE. LTD. Full time
Roles & Responsibilities

As the Public Relations & Brand Lead, you will serve as the sole guardian of the brand's public image, driving engagement through strategic communication initiatives.

Your role includes crafting compelling branding strategies &content for publication, overseeing press communications, and independently managing KOL (Key Opinion Leader) outreach.

WHAT IS NEEDED FROM YOU
  • 8 years of experience in B2C PR, communications, or marketing
  • Experienced in independently managing all aspects of PR operations, without a team
  • Track record of crafting compelling narratives, pitches, press releases, and marketing copy.
  • Well-versed at managing KOL outreach initiatives and securing media coverage.
  • Knowledge of SEO principles & practices to optimize content for search engines & drive organic traffic.
  • Familiarity with social media monitoring tools and analytics platforms.
  • Creative thinker with passion for fashion, trends, storytelling, & copywriting.
  • Strong communication skills, both written and verbal
  • Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
  • Bachelor's degree in Public Relations, Communications, Marketing, or related field.
WHAT WILL MAKE YOU STAND OUT
  • PR Experience within the Luxury or Lifestyle industry
  • Worked in fast-moving lean hectic SME
  • B2C Branding Experience to a US & Eurpean audience

Tell employers what skills you have

Branding & Identity
Press Releases
relationships with key influencers
Online Branding
Lifestyle
Social Media
Marketing Communications
Influencer Marketing
Thought Leadership
Public Relations
Written Communications
Branding
Excellent Written Communication Skills
KOL Development
Creative Branding
Communication Skills
Copywriting
Storytelling
SEO
Brand Awareness