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Senior Performance Marketing Specialist
1 month ago
About Us
Verz Design Pte Ltd is a leading web design agency in Singapore, specializing in creating
stunning and effective online solutions for our clients. We are seeking a dynamic and
results-driven Senior / Paid Media Executive to join our team and contribute to our growth in
the digital space.
Job Summary
As a Senior / Paid Media Executive, you will play a crucial role in planning, executing, and
optimizing online advertising campaigns across various platforms, including Google,
Facebook, Instagram, LinkedIn, YouTube, and coaching media buy team members, and
overseeing campaigns for our company as well as our clients. You will work closely with our
management as well as clients to understand their goals, manage budgets, and deliver
exceptional results.
Responsibilities:
- Campaign Strategy: Develop and execute effective media buy strategies across multiple digital advertising platforms to achieve Verz and client objectives.
- Platform Expertise: Specialize in managing campaigns on Google, Facebook, Instagram, LinkedIn, YouTube. Stay up-to-date with the latest platform updates and trends.
- Budget Management: Efficiently manage advertising budgets to maximize ROI and deliver exceptional results within budget constraints.
- Audience Targeting: Utilize advanced audience targeting techniques to reach the right audience segments and optimize campaign performance.
- Ad Creation: Collaborate with our creative team to develop compelling ad creatives that resonate with the target audience.
- Ad Placement: Determine the most effective ad placements and formats for each campaign, including display, search, video, Pmax and social ads.
- Performance Monitoring: Continuously monitor campaign performance, analyze data, and adjust strategies to optimize key performance metrics, including CPC, CPM, CTR, and conversion rates.
- Reporting: Generate and present detailed campaign reports to verz and clients, highlighting key insights and recommendations for improvement.
- Client Communication: Maintain open and clear communication with clients, providing regular updates and addressing any questions or concerns.
- Stay Informed: Stay informed about industry trends, emerging advertising technologies, and best practices to enhance campaign performance.
Qualifications:
- Bachelor's degree in Marketing, Advertising, or related field.
- Minimum of 1-2 years hands-on experience in managing digital advertising campaigns on Google, Facebook, Instagram, LinkedIn, YouTube.
- Strong understanding of digital advertising principles, ad formats, and targeting options.
- Proficiency in ad management platforms (e.g., Facebook Ads Manager, Google Ads Manager, Linkedin campaign manager ).
- Excellent analytical and problem-solving skills.
- Exceptional attention to detail and ability to work under pressure.
- Strong communication and client management skills.
- Google Ads and Facebook Blueprint certifications.
Why Join Us:
- Opportunity to work in a dynamic and creative environment.
- Competitive salary and performance-based incentives.
- Career growth and development opportunities.
- Collaborative team culture.
- Contribute to the success of a leading web design agency in Singapore.
Interested and qualified applicants, please send in your resume with current and expected salaries to: jacelyn@verzdesign.com.
Remuneration package shall be determined based on experience and qualifications.
Only shortlisted candidates will be notified.
Thank you for applying.
Tell employers what skills you have
Coaching
Management Skills
Budgets
Web Design
Budget Management
Social Media
Online Advertising
Targeting
Strategy
Attention to Detail
Copywriting