Marketing AI Executive

2 weeks ago

Singapore SUPERPETS TRADING PTE. LTD. Full time
Roles & Responsibilities


We are seeking a dynamic and results-oriented Marketing Executive with a strong understanding of AI technologies to join our team. In this role, you will be responsible for developing and executing innovative marketing strategies that leverage AI to drive growth and enhance our brand presence. As a key member of our marketing team, you will collaborate closely with cross-functional teams to identify opportunities, implement campaigns, and analyse data to optimize marketing efforts.



Job Description:


  • Develop and implement AI-driven marketing campaigns specifically tailored to the pet industry, leveraging machine learning algorithms and predictive analytics.
  • Utilize AI tools to analyse pet owner data, behaviour patterns, and preferences to segment audiences and deliver targeted messaging across various channels.
  • Work closely with sales teams to align marketing efforts and to integrate AI features into pet products and services to create marketing materials that highlight these innovations.
  • Optimize marketing automation processes using AI to streamline workflows, increase efficiency, and deliver timely, personalized communications to pet owners.
  • Stay abreast of industry trends and emerging technologies in both AI and the pet industry to continuously innovate and refine marketing strategies.
  • Provide training and support to marketing team members on AI tools and methodologies, ensuring adoption and proficiency across the organization.
  • Maintain compliance with data privacy regulations and ethical guidelines in AI implementation, particularly regarding sensitive pet owner data.


Requirements:


  • Min GCE A Level / Diploma. Fresh grade welcome to apply.
  • Strong understanding of social media platforms and analytics tools.
  • Exceptional communication and writing skills, with the ability to create engaging content for various channels and audiences.
  • Creative thinker with a passion for innovation and a willingness to explore new ideas and approaches.
  • Ability to work in a fast-paced environment and proactive in proposing and executing new campaign ideas.
  • Relevant certifications in AI, digital marketing, or related fields are a plus.

Tell employers what skills you have

Market Research
Machine Learning
Microsoft Office
Advertising
Analytical Skills
Social Media
Predictive Analytics
Marketing
Strategy
Compliance
Digital Marketing
Writing
Copywriting
Presentation Skills
Team Player
Facebook
SEO
Writing Skills
Adobe Photoshop
Brand Awareness

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