Client Manager

2 weeks ago


Singapore WAGGENER EDSTROM WORLDWIDE SINGAPORE PTE. LTD. Full time
Roles & Responsibilities

Job Resoponsibilities


Client Engagement & Strategic Thinking

  • Provide strategic counsel to key clients & serve as a trusted advisor on clients & competitors
  • Manage & grow senior level client relationships
  • Assure internal & external stakeholders are aligned
  • Direct activity on assigned accounts, keeping clients informed of account direction and maintaining forward momentum on projects
  • Presents agency work/proposals to clients and supports other team members in same
  • Negotiate & manage client expectations & satisfaction
  • Assist in strategy, planning and budget setting processes
  • Participate in budget & resource management & tracking team utilization

Content Development

  • Develop and oversee content, including press releases, articles, media kits, and pitch materials, that aligns with client objectives and enhances brand positioning.
  • Manage content calendars and ensure timely execution and distribution of PR materials to maximize media coverage and audience engagement.
  • Collaborate with creative and digital teams to produce integrated content, actively contributing to the creation and refinement of strategic messaging.
  • Monitor media trends and industry news, proactively creating content that leverages opportunities for client visibility.
  • Ensure all content adheres to brand guidelines and meets the highest standards of quality and accuracy.

New Business Development

  • Assess validity and value of new & organic growth opportunities
  • Serve as project manager in preparation & delivery of organic growth or new business proposal content & in-person pitch meetings
  • Share industry POV and strong understanding of shifts and opportunities in the competitive agency landscape
  • Inform, educate & influence existing and potential future clients directly on WE value and positioning relative to competing agencies
  • Have a keen eye for opportunities to expand agencies scope and value add to the clients
  • Is able to connect the dots and see the bigger picture for the client and agency

Requirements:

  • A minimum of 4 years of communications experience (branding, marketing, internal communications, external communications) across PR agencies and/or in-house roles
  • Experience in community management, influencer engagement, and social media campaigns is preferred
  • Fluency in English (written and spoken) is required. A second regional language such as Mandarin would be a bonus
  • Any leadership experience mentoring a junior would be a bonus

Tell employers what skills you have

Press Releases
Mentoring
Account Management
Asset Management
Leadership
Internal Communications
Microsoft Excel
Social Media
Community Management
Career Development
New Business Development
Resource Management
Strategy Planning
Content Development
Financial Services
Service Delivery
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