Marketing Executive

4 weeks ago

Singapore BRIDEFULLY YOURS PTE. LTD. Full time
Roles & Responsibilities

The Marketing Assistant will play a crucial role in supporting the marketing efforts of our bridal shop. This position involves collaborating with the marketing team to execute various promotional activities, enhance brand visibility, and contribute to the overall success of the business.


Bridefully Yours was established in 2019 to help our brides find the perfect gown that express their unique personality. We want them to enjoy great designs in a worry-free environment without the designer price-tags. Bridefully Yours is now one of the leading bridal companies in Singapore.



Key Responsibilities


Content Creation

  • Develop engaging and creative content for social media platforms, website, and promotional materia
  • Write product descriptions, blog posts, and other marketing collateral to highlight our bridal collections and services
  • Coordinate with the team to capture and showcase new arrivals, trends, and behind-the-scenes content

Social Media Management

  • Manage and update the bridal shop's social media accounts (Instagram, Facebook, Pinterest, etc.)
  • Create and schedule posts, respond to comments, and engage with the online bridal community
  • Ensure consistent branding and messaging across all marketing channels

Email Marketing

  • Assist in the development and execution of email marketing campaigns
  • Segment and maintain the email subscriber list for targeted promotions and newsletters

Event Planning

  • Support the planning and execution of bridal fairs, events and other promotional activities.
  • Coordinate with vendors and partners for successful events

Customer Engagement

  • Monitor customer feedback on social media and other platforms
  • Respond to customer inquiries and provide excellent customer service to build positive relationships

Market Research

  • Stay informed about bridal industry trends, competitor activities, and market demands
  • Provide insights and recommendations to enhance the shop's marketing strategy

Analytics and Reporting

  • Utilize analytics tools to track and measure the performance of marketing campaigns
  • Prepare regular reports on key performance indicators (KPIs) and suggest improvement

Qualifications:

  • Min. Diploma in Marketing, Communications, or a related field.
  • Strong written and verbal communication skills.
  • Proficient in social media platforms and content creation tools.
  • Detail-oriented with the ability to manage multiple tasks simultaneously.
  • Creative thinker with a passion for the bridal industry.

If you're an passionate individual with a love for weddings and marketing, we invite you to join our team and be part of making brides' dreams come true. Apply now to be a key player in creating unforgettable moments for BY brides on their special day. Send your resume and portfolio to sarah@oneweddinggroup.com


Tell employers what skills you have

Market Research
Designer
Weddings
Advertising
Social Media
Marketing Strategy
Customer Engagement
Email Marketing
Marketing Communications
Social Media Management
Marketing
Event Planning
Digital Marketing
Customer Service
Facebook

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