Social Media Specialist
3 weeks ago
- Social Media Management
- Digital Ad
- Prior experience working with social media agencies
Job Scope:
- Assist to develop and implement social media strategies, to increase brand awareness, engagement, acquisition, and usage of the Group's products and service
- Collaborate with appointed agency to develop engaging social media content
- Propose appropriate social media content and media buy strategies
- Manage ad campaigns to optimise FB/IG ads within campaign budget
- Analyse campaign performance, focusing on improving performance and ad ROIs, and tracking relevant metrics to measure campaign success
- Review quarterly reports (from appointed agency) to track performance and identify areas for improvement and opportunities
- Consolidate and provide data for reporting purposes and to benchmark results against industry standards
- Work with agency to manage social media queries, ensuring that customers' issues are addressed
- To keep abreast of the latest social media trends, tools, and best practices
- Work with stakeholders to ensure timelines and deliverables are met for the execution of campaigns
- Assist in ad-hoc duties as assigned
Requirements:
- Possess a Degree in Marketing / Communications or related discipline
- Possess at least 5 years of Marketing / Communications experience including 2 years in social media management
- Experienced in managing digital ads including Meta ads (FB and IG), Tik Tok, Google ads, etc
- Prior experience working with social media agencies
- Strong understanding of social media platforms and their respective audiences
- Proficiency in graphic design software (Eg Photoshop, Illustrator, InDesign, etc.)
- Proficiency in social media management tools (especially Meta Business Suite)
- Knowledge in video editing tools is advantageous thou not mandatory
- Some familiarity with SEO and web traffic metrics.
- Possess the ability to generate innovative content ideas, creative thinking and strong analytical skills
- An independent team player who is resourceful and able to multitask and thrive in ambiguity
- Strong written and verbal communication skills
To apply please click on the APPLY NOW button or email your resume to search70@searchindex.com.sg with the following details inside your resume for faster processing:
- Reason for leaving each past & current employment
- Salary drawn for each past & current employment
- Expected Salary
- Earliest availability date
We regret only shortlisted candidates will be notified. By submitting any application or résumé to us, you will be deemed to have agreed and consented to us collecting, using, retaining and disclosing your personal information to prospective employers for their consideration.
Yoong Poh Feng
EA License | 14C7092
EA Registration Number | R1105076
Tell employers what skills you haveBudgets
Analytical Skills
Social Media
digital advertising
Social Media Management
Illustrator
Photoshop
Video Editing
Social Media Marketing
SEO
Creative Thinking
InDesign
Graphic Design
Brand Awareness
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