Marketing Analyst
1 month ago
Working location: Orchard
Working hours: 10am to 6pm (Monday to Friday)
JOB DESCRIPTION
- Analyse marketing campaigns to evaluate performance metrics such as ROI, conversion rates, and customer acquisition cost
- Utilise data to generate customer insights and segmentation strategies to target specific audiences effectively
- Prepare reports and presentations with clear data visualisations to communicate findings to stakeholders
- Monitor key performance indicators (KPIs) to assess marketing effectiveness and identify areas for improvement
- Develop forecasts and predictive models based on historical data to support strategic planning and budgeting
- Assist in developing marketing campaigns and promotions based on market analysis and consumer behaviour insights
- Work closely with marketing teams, product managers, and sales teams to align marketing efforts with business objectives
- Stay updated with industry trends, best practices, and emerging technologies in digital marketing and analytics
- Continuously enhance analytical skills and knowledge of tools and methodologies to improve data analysis efficiency and accuracy
JOB REQUIREMENTS
- Minimum Diploma and above
- Strong analytical skills with the ability to interpret complex data sets and draw actionable insights
- Entry level candidates are welcome to apply, training will be provided
EA Reg. Number: R21100629
EA License Number: 22C1278
Tell employers what skills you have
Market Research
Data Analysis
Analytical Skills
Social Media
Marketing Strategy
Market Analysis
Marketing
Digital Marketing
Consumer Behaviour
Budgeting
Statistics
Google Analytics
Data Analytics
Strategic Partnerships
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