Digital Marketing
6 days ago
Job Description
We are seeking a Digital Marketing & Creative Content Executive to develop and execute engaging digital marketing strategies and creative content that drive brand awareness and customer engagement. This role requires a balance of creativity, strategic thinking, and analytical skills.
Key Responsibilities
Digital Marketing & Social Media
• Plan and implement multi-channel digital marketing campaigns across social media and online platforms such as Facebook and LinkedIn
• Manage paid advertising campaigns to maximize reach and engagement
• Monitor trends, track performance metrics, and optimize campaigns for improved effectiveness
Content Creation & Branding
• Develop compelling visuals, videos, and copy for social media, digital ads, and marketing materials
• Write, design, and manage e-newsletters to engage target audiences
• Ensure consistency in brand identity and messaging across all platforms
• Manage creative artwork requests from business units and subsidiaries, ensuring timely delivery
Campaign Management, Events & Collaboration
• Support product launches and event management, including promotional planning and execution
• Work closely with internal teams to align marketing initiatives with business objectives
• Conduct market research and analyze campaign performance to enhance future strategies
Administrative & Operational Support
• Process invoices and manage internal approvals for marketing-related expenses
• Assist with general administrative tasks related to marketing operations
Requirements
• At least 3 years of experience in digital marketing, content creation, or a related field
• Experience in healthcare field is preferred
• Knowledge of Google Ads, Meta Ads, and social media analytics
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, etc.)
• Excellent writing, communication, and storytelling skills
• Highly creative, detail-oriented, and proactive
• Strong organizational and multitasking abilities to manage multiple projects effectively
Market Research
Analytical Skills
Premiere
Social Media
Customer Engagement
Adobe Creative Suite
Event Management
Digital Marketing
Writing
Illustrator
Photoshop
Storytelling
Brand Awareness
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