TikTok LIVE Campaign Writer
1 week ago
About Us
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
About Our Team
The Content Design & Product Writing team makes the TikTok consumer product easy and delightful to use through clear and expressive UX writing. We sit in the US, Singapore, and China, and collaborate closely with stakeholders to launch and iterate product features that engage our viewers and content creators.
We're looking for a writer to collaborate closely with Product Management, Product Operations, Regional Operations, Design, and Localization teams to write campaign content for TikTok LIVE. Through clear and expressive writing, you'll create campaign content to educate creators and viewers, and drive engagement of LIVE product features. You'll work closely with the local operations team and localization specialists to ensure a high standard of GTM materials that resonate with the Indonesian market. You'll also apply and evolve our style guidelines.
You're independent, proactive, and comfortable with ambiguity and problem-solving. You have experience juggling multiple projects and prioritizing them to have the greatest impact on your team and the company. You're also a strategic communicator, helping to define product narratives in conjunction with your team.
Responsibilities
1. Write and own the quality of TikTok LIVE campaigns for the market
2. Collaborate closely with product managers, product operations, regional operations, designers, and localization to set a high bar for GTM content;
3. Ensure consistency between global campaigns localized
4. Contribute to our content standards and be a champion for best practices;
5. Manage and prioritize projects with multiple stakeholders;
6. Collaborate with, influence, and drive consensus with stakeholders and their feedback;
7. Complete high-quality work in a fast-paced, dynamic work environment.
Qualifications
Minimum Qualifications:
1. Minimum 3 years experience in digital writing for websites, campaigns, emails;
2. Deep understanding of social media and mobile application users
3. Experience in content strategy
4. Experience collaborating cross-functionally with product teams;
5. Self-starter who can manage multiple projects in a fast-paced environment and stay focused when faced with changing requirements;
6. Writing portfolio including, but not limited to: feature articles, ad campaigns, blog posts, product launch content, editorial calendar, email newsletters, style guide additions
Preferred qualifications:
1. Experience working on a global product with international partners;
2. Experience working in livestreaming business.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
Tell employers what skills you have
Feature Articles
Advertising
Editorial
Localization
Content Design
Social Media
Sewing
Content Strategy
Product Management
Journalism
Writing
Copywriting
Fashion Design
UX
Product Launch
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