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e-commerce executive

2 months ago

Ang Mo Kio New Town, Singapore DI YI TCM PTE. LTD. Full time
  • Developing and executing digital marketing campaigns to drive traffic, engagement, and sales through various online channels such as SEO, SEM, social media, and email marketing.
  • Overseeing the company's e-commerce website, ensuring it is optimized for user experience, functionality, and conversion rate optimization (CRO). This may involve content updates, product uploads, and troubleshooting.
  • Analyzing data to identify trends, insights, and areas for improvement.
  • Managing customer databases and utilizing CRM tools to enhance customer retention, engagement, and satisfaction. Implementing strategies like personalized marketing and loyalty programs.
  • Coordinating with suppliers and logistics partners to ensure smooth inventory management, order processing, and fulfillment. Monitoring stock levels and handling returns or exchanges.
  • Managing presence on e-commerce platforms :Lazada, Shopee, including product listings, promotions, and performance optimization.
  • Creating and optimizing content for product descriptions, blog posts, and other digital marketing materials. Ensuring content is aligned with SEO best practices and brand guidelines.
  • Monitoring competitors' e-commerce activities, pricing strategies, and promotional efforts to identify opportunities and threats. Implementing strategies to maintain competitive advantage.
  • Collaborating with customer service teams to address inquiries, issues, and feedback from online customers. Ensuring timely and satisfactory resolution to maintain customer satisfaction.
  • Contributing to the development of e-commerce strategies and initiatives to drive business growth. Evaluating market trends and consumer behavior to recommend new opportunities and improvements.