Junior Data Analyst

2 weeks ago


Singapore TBWA SINGAPORE PTE LTD Full time
TBWA is a highly-accoladed global, creative marketing agency, known for business-changing, culture-changing and award
- winning ideas for brands. It's particularly famous for introducing the concept of Disruption to the market, something we continue to keep in our hearts. The volume, quality, and effectiveness of our creative output earned us Adweek's Global Agency of the Year.


A little closer to home, and TBWA\Singapore works with many of the most prestigious clients in the region - e.g, Singapore Airlines, Spotify, IKEA to name a few.

TBWA\Singapore has also seen its fair share of awards in 2021, amongst others, receiving Marketing Magazine's Creative Agency of the Year awards as well as Creative Network of the Year by Campaign Brief Asia.

But, as everybody knows, you stand still, and you die.

So, over the last year TBWA has made some significant investments to increase both the breadth and depth of capability within the agency - specifically within the data team - expanding the department and placing it core to the agency offering.


What exactly does a Data Analyst at TBWA do?


As a Data Analyst, you will play a pivotal role within TBWA's data analytics function to deliver on existing and new clients' requirements around digital data analytics.


You should be passionate about digital marketing analytics having an entrepreneurial mindset who would continually challenges the status quo and find disruptive ways of using data to meet clients' business objectives.

This is not a leisurely, back-seat, feet-on-the-table type of agency role. Quite the opposite, in fact. It will require hands-on experience with pro-active attitude.

Key Responsibilities
-
Operational / Technical

  • Ability to pickup self serve tools (no need for priorexperience)
  • Ability to meet project timelines and objectives

Analysis & Strategy

  • Support in data extraction and analysis for client's reporting deliverables from digital and social platforms ensuring high quality and timeliness for our clients
  • Support in analysis consumer behaviour and sentiment using social listening tools
  • Have a curious mind, and bring to the team new ideas for consideration
  • Shown to have strong aptitude for numbers with excel skills

Business & Client Management

  • Understand the client's overall objectives, and how their work contributes to that
  • Learn how to use and configure digital and social media analytics tools to support and deliver client's BAU reports
  • Able to create presentations to present observations and findings from the data analysis

People Management

  • Work effectively in a team, and support the overall data team in fulfilment of all data projects

Communication

  • Coherent and clear written and verbal skills
  • Keen to contribute & not shy to share their thoughts with the team (everyones POV is valid)
  • This position reports directly to the Data Director._

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