Marketing Manager
2 weeks ago
Changi Airport Group is looking for an experienced Sales and Marketing Manager to transform and accelerate the growth of our travel retail business.
As part of the Advertising, Marketing and Promotions teams within the Airside Concessions Division, you will play a pivotal role in driving concession sales through various omnichannel sales and marketing initiatives.
To excel in the role, you should
be an all-rounder in B2C marketing strategy and planning, with strong hands-on experience in driving data-backed sales and marketing initiatives with strong ROI focus. Experience in SG is a must & in China market is a bonus; and have demonstrated proven track record in forging strategic marketing partnerships to improve business performance; and have demonstrated proven track record in conceptualising and driving new sales and marketing initiatives / innovations.
Your key areas of responsibilities will cover:
1) Sales & Marketing Strategy and Planning (20%)
You must possess fluency to conduct strategic analysis of the competitive landscape for the business (macro), and conduct in-depth analysis of the business using a data-backed approach (micro), so as to derive meaningful insights to design or correlate with your sales and marketing plan. You will form part of the team looking at China & SG market growth. You must also possess written and spoken fluency to present and articulate your strategy and plans in a succinct manner to senior management for buy-in of the plans / business case.2) P&L & Business Analytics (20%)
You will own the P&L for every sales and marketing initiative under your care. You will lead the business case and approval preparation for every sales and marketing initiative as well as any subsequent post-mortem analysis on ROI. Where necessary, you will also be responsible to set up new structure (or to improve on current) to systematically track and report sales and marketing performances for areas under your purview. You will be required to conduct regular tracking, followed with the proposed solutions to optimise results or close gaps. Where needed, you will need to work with data analyst / tech systems to improve the data integrity or piping to support your analysis.3) Sales & Marketing Execution (50%)
You must be able to develop and implement all sales and marketing initiatives related to your strategy end to end, including but not limited to agency collaboration, prospecting and negotiating all necessary partnerships, vendor appointments etc. You should be competent in preparing the business case with clear ROI analysis for approval prior to any project commencement, via email and / or at management meetings. You have to be highly comfortable and competence with written engagements to explain your sales and marketing plans. You need to adopt a data-led and business-led approach to plan and design all sales and marketing activities. Thus, you need to possess high level of proficiency in understanding and retrieving different types of data (including but not limited to Data in Adobe Analytics, Busimess Intelligence Data in Microstrategy / Tableau / Power BI, Passenger Data, Footfall Penetration Data, Shopper Conversion data, Sales Per Passenger / Sector data etc) to design and analyse performance of sales and marketing initiatives. You will also be required to apply A/B testing principles to more robustly measure performance of your campaigns.4) Stakeholder Engagement & Paperwork (20%)
You will take lead in the engagement with internal stakeholders to optimise outcome and deliverables. You will drive collaborations with external partners and airport tenants to drive business growth and user acquisitions. You will front management of appointed external agencies such as advertising and creative agencies, and events companies to develop and work on integrated marketing campaigns. You will need to familarise with the enterprise governance, procurement and approval frameworks to ensure the necessary compliance considerations are met before execution.To qualify for this role, you should have:-
A business degree with at least 7-10 years of relevant experience in 360 marketing strategy and implementation. Experience in China market is a bonus. Possess high level of competency and experience in the following:-(a) At least 2 years hands-on experience in using extensive data analytics to design and analyse sales and marketing initiatives. Fluency in using BI tools such as Microstrategy, Tableau / Power BI is necessary;
(b) At least 3 years hands-on experience in hands-on sales and marketing work with ROI / P&L focus;
(c) At least 3 years hands-on experience in marketing work involving strategic partnerships sourcing and collaboration;
(d) At least 2 years hands-on experience in digital marketing aspect, preferably in ecommerce marketing or performance marketing.
(e) At least 3 years marketing leadership experience, both in 360 marketing strategy planning & in senior management engagement.
Strong stakeholder engagement skills. Proven track records in managing multiple projects and priorities simultaneously. Good analytical skills who can translate data into insights and actionable solutions. Excellent communication skills, both written and spoken. Good team player with the drive to deliver results.-
Marketing Management Specialist
3 days ago
Singapur, Singapore Ignite Marketing Full timeJust ORD? Just graduated? Wait no longer!! COME JOIN US! Responsibilities:* Participate in a comprehensive training program covering various aspects of marketing, personal development and career development.* Engage in continuous learning and skill development through workshops, seminars, and on-the-job training.* Receive one-on-one mentorship from...
-
Marketing Management Trainee
1 month ago
Singapur, Singapore Ascension Marketing Full timeWe are part of a regional outsourced marketing group, and are currently in a few countries right now. We help our clients increase their revenue and market share by coming up with new marketing strategies. Want to step out of your comfort zone and challenge yourself? What we do: 1. Trendsetters in face to face marketing 2. Provide creative marketing...
-
Marketing Management Trainee
4 weeks ago
Singapur, Singapore Ascension Marketing Full timeWe are part of a regional outsourced marketing group, and are currently in a few countries right now. We help our clients increase their revenue and market share by coming up with new marketing strategies. Want to step out of your comfort zone and challenge yourself? What we do: 1. Trendsetters in face to face marketing 2. Provide creative marketing...
-
Management Trainee
2 months ago
Singapur, Singapore SMV Marketing Group Full timeExplore our vibrant team of sales and marketing! Are you a motivated person seeking possibilities for a rewarding career? We desire you! We are expanding our team and looking for passionate people to join us in reshaping the landscape of sales and marketing. What we do: Build a strong brand for our clients Promote face-to-face marketing on a variety of...
-
Sales and Marketing Management Trainee
4 weeks ago
Singapur, Singapore EZPZ Marketing Full timeWhat do you think about a job that rewards you loads for your hard-work and where every day is a different day? Ezpz Marketing is an outsourced sales and marketing organisation, grooming future successful leaders and providing performance based eye-opening opportunities. What are we looking for? - Well behaved and confident. - Desire to learn and achieve...
-
Marketing Management Executive
3 weeks ago
Singapur, Singapore Ignite Marketing Full timeJust ORD? Just graduated? Wait no longer!! COME JOIN US! Responsibilities: * Participate in a comprehensive training program covering various aspects of marketing, personal development and career development. * Engage in continuous learning and skill development through workshops, seminars, and on-the-job training. * Receive one-on-one mentorship from...
-
Sales & Marketing Representatives
1 month ago
Singapur, Singapore Braveheart Marketing Full timeJoin us now as a Sales & Marketing representatives with no experience needed! Braveheart is a dynamic and innovative sales & marketing company committed to excellence in delivering top-notch products/services to our customers. With a strong focus on growth and development, we are seeking motivated individuals to join our Sales & Marketing representatives...
-
Sales & Marketing Representatives
4 weeks ago
Singapur, Singapore Braveheart Marketing Full timeJoin us now as a Sales & Marketing representatives with no experience needed! Braveheart is a dynamic and innovative sales & marketing company committed to excellence in delivering top-notch products/services to our customers. With a strong focus on growth and development, we are seeking motivated individuals to join our Sales & Marketing representatives...
-
Event Marketing Campaign Manager
2 weeks ago
Singapur, Singapore Visio Vibe Marketing Full timeWe’re Hiring! Recently laid off? Dream of owning your own business? Take control of your future with us! Join our dynamic team and start building your dream today. Roles & Responsibilities: -Enhance brand visibility and reputation through proactive engagement at roadshows and events. -Develop and execute impactful face-to-face marketing strategies to...
-
Marketing Events Associate
1 month ago
Singapur, Singapore ALTRA Marketing Full time"Make passion your paycheck.” Here, we believe people are our biggest asset. We take personal and business development of our people seriously. We are looking to work closely with outgoing, motivated and hardworking individuals, who live by our philosophy of working hard and playing hard. If you think you fit the description above, we are ready to...
-
Marketing Events Associate
4 weeks ago
Singapur, Singapore ALTRA Marketing Full time"Make passion your paycheck.” Here, we believe people are our biggest asset. We take personal and business development of our people seriously. We are looking to work closely with outgoing, motivated and hardworking individuals, who live by our philosophy of working hard and playing hard. If you think you fit the description above, we are ready to...
-
Marketing Associate
1 month ago
Singapur, Singapore Ascension Marketing Full timeAt Ascension, we believe in building our people, and our people will build the business. We prioritize our people's learning and progression, and make sure that they will be developed to their fullest potential. We are currently in a few countries, like Malaysia, Hong Kong, Taiwan, Thailand, Korea, and are expanding to even more. We help our clients...
-
Marketing Associate
4 weeks ago
Singapur, Singapore Ascension Marketing Full timeAt Ascension, we believe in building our people, and our people will build the business. We prioritize our people's learning and progression, and make sure that they will be developed to their fullest potential. We are currently in a few countries, like Malaysia, Hong Kong, Taiwan, Thailand, Korea, and are expanding to even more. We help our clients...
-
Marketing Events Executive
1 month ago
Singapur, Singapore Ascension Marketing Full timeWe are currently in a few countries right now, like Malaysia, Hong Kong, Taiwan, Thailand, Korea, and are expanding to even more. We help our clients increase their revenue and market share by coming up with new marketing strategies. Want to step out of your comfort zone and challenge yourself? What we do: 1. Trendsetters in face to face marketing 2....
-
Marketing Events Executive
4 weeks ago
Singapur, Singapore Ascension Marketing Full timeWe are currently in a few countries right now, like Malaysia, Hong Kong, Taiwan, Thailand, Korea, and are expanding to even more. We help our clients increase their revenue and market share by coming up with new marketing strategies. Want to step out of your comfort zone and challenge yourself? What we do: 1. Trendsetters in face to face marketing 2....
-
Marketing Leader
2 weeks ago
Singapur, Singapore Credence Marketing Group Full timeTired of the same old, boring office? Ready to build a legendary career in the heart of Singapore's thriving Sales and Marketing scene? We're Credence Marketing Group, and we're not just about representing big names, we're about creating marketing stars! Why Choose Us: - Top-Tier Clientele & Big Impact: Work with the local market's leading brands, and see...
-
Marketing Sales and Events Associate
3 weeks ago
Singapur, Singapore Eaglesview Marketing Group Full timeFrom humble beginnings established in August 2014, Eaglesview Marketing spread it's wings with one goal in mind, to be one of the largest and most progressive sales and marketing companies in the world. We infused in the roots of our company are the seven core values of Leadership, Integrity, Accountability, Passion, Diversity, Quality and to be the Brand....
-
Singporean Only
3 months ago
Singapur, Singapore SMV Marketing Group Full timeLooking for a marketing experience? Looking for a career switch? This is your opportunity! We aim to cultivate and develop you an always-improving mindset which allows you to be equipped with marketing skills. If you are looking to develop yourself and take on leadership roles in your future career, we are here for you! What your day to day looks like...
-
Sales and Marketing Representatives
1 month ago
Singapur, Singapore Eaglesview Marketing Group Full timeFrom humble beginnings established in August 2014, Eaglesview Marketing spread it's wings with one goal in mind, to be one of the largest and most progressive sales and marketing companies in the world. We infused in the roots of our company are the seven core values of Leadership, Integrity, Accountability, Passion, Diversity, Quality and to be the Brand....
-
Sales and Marketing Representatives
4 weeks ago
Singapur, Singapore Eaglesview Marketing Group Full timeFrom humble beginnings established in August 2014, Eaglesview Marketing spread it's wings with one goal in mind, to be one of the largest and most progressive sales and marketing companies in the world. We infused in the roots of our company are the seven core values of Leadership, Integrity, Accountability, Passion, Diversity, Quality and to be the Brand....
