Sr Product Specialist

2 weeks ago


Singapore AbbVie Full time

Company Description

Primary Objective:

  • To ensure consistent sales growth and achievement of sales goals and targets in assigned territories / key accounts by identifying business opportunities, expanding customer base and project implementation while maintaining existing business.
  • To develop and establish a strategic partnership with key stakeholders so as to further expand and penetrate the range of products into the assigned key accounts with agreed sales strategies and tactics.

Major Responsibilities:

  • Possess good knowledge of the industry, products, business environment and best practices and represent AbbVie in a professional manner that aligns with company image.
  • Understand and execute hospital account / network management (such as Formulary Listings
  • Purchasing/Dispensing Pharmacists, Head of Departments, Tenders) and territorial account management through sales report analysis and market intelligence such as:
  • Facilitate and identify individuals in the buying decision (Advocates, Endorsers, Gatekeepers).
  • Build and maintain close business relationships with hospital stakeholders and specialists.
  • Develop a clear, actionable and measurable key accounts sales plans / tactics including monthly / quarterly forecast accuracy and ensure implementation of sales tactics within allocated operational budget.
  • Grow key accounts compared to previous year with agreed % either in sales units or value.
  • Grow key accounts faster than the competitors with set objectives based on DDD or IMS data.
  • Maintain long term customer relationship and thinks ahead of ways to develop superior competitive strategies to support growth and productivity priorities.
  • Ability to establish assigned programs to ensure the maximum effectiveness of the organization's efforts in achieving strategic goals. Develop solutions to problems within budgetary constraints.
  • Identify and develop new business opportunities with existing and potential key accounts.
  • Conduct market intelligence, monitor competitors' strategies, provide analysis and to formulate retaliatory strategy and tactics target
  • Effectively use tools and resources (SFE/SFA/Veeva) to enhance business reach to key customers to ensure success.
  • Ensure 100% compliance with relevant Acts, legal demands, ethical standards and Corporate Business and Safety procedures.
  • Other responsibilities include specific projects (as stated below), pricing discussion, contract
extensions/amendments, forecasting, periodic business unit review meetings, and other customer service-related issues.

Qualifications

  • University degree preferably in science or business.
  • Minimum 3 years of strong sales track record as a senior product specialist in healthcare industry (preferably with experience covering medical centres and restructured hospitals) as well as a proven track record of successful program development and implementation.
  • Must be proficient in verbal and written communication.
  • Mature, confident, analytical, result oriented and self motivated.
  • Must be driven, a team player and possess strong interpersonal and negotiation skills.
  • Experience in a medical environment, sound judgment, a strong work ethic and the ability to manage and motivate cross functionally is highly desired.
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