Associate Marketing Director, APAC- Global Healthcare MNC
4 weeks ago
Title: Associate Marketing Director, APAC- Global Healthcare MNC
Location: Singapore
About the role:
Our client is a global pharmaceutical & medical device company seeking for an Associate Marketing Director to spearhead brand marketing efforts across the APAC region.
Based in Singapore, this role is focused on developing and executing innovative brand marketing strategies for assigned therapeutic areas.
Responsibilities:
- Develop and implement marketing strategies to support the growth of assigned pharmaceutical portfolio across APAC
- Craft and execute robust B2B and patient awareness campaigns, leveraging innovative campaigns
- Collaborate with in-country sales, marketing, and cross-functional teams to ensure effective messaging, branding, and launch activation strategies
- Partner with Key Opinion Leaders (KOLs), healthcare professionals HCPs), and/or channel partners to identify in-licensing and partnership opportunities to build portfolio
- Conduct market research to provide actionable HCP and patient insights, shaping impactful marketing concepts and claims
- Lead the creation of regional campaigns for local market rollout, including training sales teams and providing marketing collateral
- Oversee product launch excellence while aligning with regional and in-country teams
Requirements:
- The ideal candidate should have at least 10 years of experience in B2B2C marketing or brand management within pharmaceutical or medical device industries, preferably with working knowledge across APAC/Asia.
- Experience in people management, ethical or medical marketing, and patient engagement is essential.
- Key skills include strong business acumen, familiarity with digital and social media, resilience, and excellent communication and decision-making abilities.
- The candidate must be able to work well under pressure, meet tight deadlines, and effectively collaborate with cross-functional teams across the region.
Interested? Here’s what to do next:
Please apply to the role with a recent copy of your CV. We will be in touch once we review your profile for suitability.
Singapore Employment Agency License No.: 16S8069
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Tell employers what skills you have
Market Research
Pharmaceutical Industry
Brand Marketing
Healthcare
Rollout
Marketing
B2B
Brand Management
Therapeutic Areas
Medical Devices Industry
Product Launch
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