Marketing Intern

2 weeks ago


Singapore RB CORP PTE. LTD. Full time
Roles & Responsibilities

About us

As the world’s largest family of luxury hotels, we all take great pride in being genuine ambassadors of the InterContinental® brand. Shaped by decades of international know-how and local insights, our passion for luxury travel spans cultures and customs. Inspiring us to create warm and sophisticated experiences for those seeking a richer perspective on the world.

Each of our hotels cultivates a distinctive style and ambience where we embrace every opportunity to give our guests a personal and enriching experience. If you’d like to embrace a wider world of experiences and opportunities, we’d like to welcome you to the world’s most international luxury hotel brand.


Your day to day

The Marketing Intern is responsible to support the integrated marketing portfolio for the cluster of hotels comprising online (social media) and offline marketing (PR, Partnerships, Collaterals, Integrated campaigns).


Social Media Marketing

  • Support the development and ideation of the hotel and signature restaurant's monthly social media content (Facebook, Instagram) in accordance with approved social content strategy
  • Support the creative production for the hotel and signature restaurant's monthly social content through photography and/or videography.
  • Support the development and implementation of KOL outreach initiatives to drive awareness and conversion (online and offline) among key source markets.
  • Promotions & Partnerships
  • Support the development and conceptualization of win-win partnerships that drive strong value proposition.
  • Support creative production for online (e.g. social media, EDM) and offline content (e.g. POSMs, guest-facing collaterals), including but not limited to conceptualization, photography & videography production and copywriting.
  • Support ongoing hygiene maintenance of brand websites to ensure information is accurate, relevant and exciting for the intended audience.
  • Interface with internal stakeholders to support the successful execution of promotions and partnership initiatives.

Public Relations

  • Support the coordination of media activities (e.g. media release, media drops, media hosting) that drive creative news-making opportunities.
  • Support the tracking and consolidation of monthly press clippings for reporting and internal review.

Accountability

Reports to the Marketing & PR Manager. Interacts with guests and individuals outside the hotels including, but not limited to, current and potential clients, owning company representatives, suppliers, competitors and other members of the local community.


What we need from you

  • Candidate has to be local (Singaporean / Singapore Permanent Resident)
  • Commitment of at at least 6 months is preferred
  • Internship experience of corporate marketing across both offline and online platforms is preferred. Bachelor’s degree in marketing is preferred
  • Demonstrated understanding of copy and creative assets development
  • Basic understanding of CMS usage; demonstrated experience of utilization of such CMS is preferred
  • Basic understanding of social channels functionalities
  • Strong linguist with effective English and Chinese literacy
  • Problem solver at heart with a can-do attitude, who is able to navigate through ambiguity.

What we offer

In return for your hard work, you can look forward to a highly competitive salary and benefits package – including:

  • 5-days work week
  • Duty Meal
  • Uniforms/ Laundry Services
  • Birthday Off
  • Learning and Development Opportunities
  • Flexi Benefit
  • Insurance Coverage
  • 50% F&B discount at Hotel’s selected Restaurant
  • Special Employee rate at all IHG Hotels worldwide

What’s more, because your career will be as unique as you are, we’ll give you all the tailored support you need to make a great start, be involved and grow. And because the InterContinental Hotels & Resorts brand belongs to the IHG® family of brands, you’ll also benefit from all of the opportunities that come from being part of a successful, global hospitality company with over 6000 hotels in over 100 countries around the world.

So whoever you are, whatever you love doing, bring your passion to the InterContinental Hotels & Resorts brand and IHG and we’ll make sure you’ll have room to be yourself. Find out more about joining us today by going to careers.ihg.com

Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today and let's #GoFurtherTogether.


Tell employers what skills you have

Restaurants
Videography
Social Media
Content Strategy
Marketing
Public Relations
Photography
Accountability
Copywriting
Integrated Marketing
Social Media Marketing
Hospitality

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