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PR Intern

2 months ago

Singapore Kobe Global Technologies Pte. Ltd. Full time

Role Description

As a PR Intern at KOBE, you will independently manage and execute PR strategies to enhance our brand visibility and media presence. You will be responsible for securing media features, mentions, and interviews across various platforms, including marketing publications, radio stations, newspapers, and TV channels. This role requires you to build and maintain relationships with journalists, editors, and influencers within the marketing and media industry, handling the entire PR process from strategy development to execution.

Key Duties And Responsibilities

  • Develop, create, and distribute press releases, newsletters, and other PR materials.

  • Independently support the development of content for blogs, social media, and marketing campaigns.

  • Create, edit, and produce videos, photography, and visual content for various platforms.

  • Utilize design skills or online tools to develop engaging and visually appealing content.

  • Conduct market research and media monitoring to identify trends and opportunities for KOBE.

  • Build and manage relationships with media contacts and influencers.

  • Plan and execute PR events and content marketing strategies from start to finish.

  • Collaborate with the marketing team to ensure content aligns with brand messaging.

  • Monitor, analyze, and report on the effectiveness of PR and content marketing initiatives.

Qualifications

  • Currently pursuing a degree in Marketing, Communications, Public Relations, or a related field.

  • Strong writing and communication skills.

  • A self-starter with the ability to manage multiple tasks independently.

  • Creative thinker with a passion for storytelling and media engagement.

  • Proficiency in video creation, editing, photography, and design, or the ability to effectively use online tools.

  • Basic understanding of social media platforms and digital marketing.

  • Familiarity with content management systems and design tools is a plus.