Marketing Intern

Found in: beBee S SG - 2 weeks ago


Singapore Haw Par Healthcare Limited Full time

The Role

An exciting opportunity to be part of the commercial team to market an iconic Singapore heritage brand, Tiger Balm, to Taiwan, Korea and Japan for a period of 4 to 6 months, starting in April 2024.

If you are passionate about managing overseas markets and is proficient with branding, data analysis, comfortable with numbers and preparing regular reports, send us your CV

The incumbent will be exposed to commercial, distributor management and marketing aspects for these markets.

Responsibilities

  • This is a full commercial role with focus on marketing, sales and distribution of our Healthcare product range in the mentioned markets.
  • Maximize profitability of our business by executing effective marketing and strategic plans for our flagship brand in each market.
  • Manage our distributors and internal stakeholders for smooth execution of daily marketing and business operations.
  • Manage sales and marketing plans with distributor partners to develop and grow our business.
  • Ensure brand guidelines are respected in all consumer touch points from distribution, communication, merchandising & marketing executions including the review and approval of marketing content proposed by distributors.
  • Work with internal and external stakeholders for smooth implementation of website content.
  • Oversee and ensure distributor compliance to the allocated A&P budgets.
  • Oversee distributors’ monthly purchases to achieve monthly sales targets.
  • Ensure timely delivery of monthly management reporting and ad hoc reporting via close collaboration with the distributors.
  • Work with advertising agencies and third-party suppliers for each market through close collaboration with distributor partners.
  • Work with the third-party agencies to build consumer franchise for our products.
  • Partnering internal stakeholders in Business Development, Legal, Manufacturing and Regulatory departments to gain market access, launch new products, manage inventories and orders fulfilment.

Requirements

  • Tertiary education, with some experience in marketing and sales in consumer healthcare, OTC or FMCG
  • Independent self-starter, have a growth mindset, and willing to put in the hard work.
  • Resourceful, able to think creatively and possess a strong bias for action.
  • Able to work through ambiguity and paradoxes with internal and external stakeholders to ensure tactical execution is aligned with our strategic priorities.
  • Strong communication skills (both oral and written); analytical mind; conversant with numbers; and proficient with MS office especially excel.

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